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Corporate Social Commitment
As corporate leaders of small and large enterprises understand the causes and effects of all the practices of the organisation as a whole and unique system; the allocation of policies and resources to all the agents that constitute this organisational system, become the foundations which determine the stile and values which support all corporate decisions and actions.

Because the inclusion of ALL the diverse agents and publics involved in the benefits and profits that derive from the activities of the organisation, is crucial for the sustainable development of the company.

Industry Week January 15th, 2001 “Approximately half of the excess in better performance of socially responsible companies, can be attributed to this behaviour; while the rest can be the result of the behaviour of the sector it is in. Socially responsible companies are expected to show superior results, as the capacity of the organisation to successfully solve environmental as well as social issues becomes a evidence of the degree of credibility in the quality of its management capability. "

The major benefit that companies can receive derives from its capacity to include all its publics, and give each of its diverse constituents that which they expect and need from the organisation in order to be able to contribute efficiently to a common project. Today and in the future the employees, clients, suppliers, shareholders and other stakeholder of the environment do not only expect and hope for:

  • job creation
  • products and services of personalised quality
  • sell its supplies
  • inversions benefits from their investments
  • increase the participation of economic agents in the social community

But also expect to participate in the social corporate collective benefits of organisations:

  • employees – through satisfaction in the workplace and work/life balance
  • clients – through receiving products and services that connect to their needs, derived from their
  • diverse demographic and cultural profiles
  • supplier – through developing partnership relations for the benefit of both organisations
  • shareholders – through the pride of knowing that they contribute to improve quality of social environment
  • social agents – through an efficient contribution to the quality of life of the population in general

Social Corporate Responsibility is a constant process of re-investing in the “proper nature” of the institution. Dedicate part of its resources and activities to raise the quality of life; respond to the needs and aspirations of its diverse publics to guarantee solid fundaments for the continuity of the organisation in new scenarios of great changes and challenges.

UNICEF “Releasing Europe´s enployment potencial”. “Companies in Europe consider themselves an integrated part of society, and act in a social responsible way; consider that obtaining benefits is the major objective of companies, but not the only “reason to exist” and choose a long term reflection regarding decisions and strategic investments”

Social Balance

Corporate Social Commitment

  • towards internal publics
  • remunerate employees
  • create an inclusive environment of satisfaction and respect to leverage diversities
  • work/life policies to balance professional, family and personal life
  • remunerate shareholders with added value through company social behaviour
  • partnership relations with suppliers to optimise benefits for both
  • solidarity activities towards the population in general to share social and financial benefits of the organisations with its peoples

Operational Costs which guarantee:

  • the sustainability and development of the company in order to live up to its commitments with all its publics
  • structural costs
  • financial costs
  • investment in technology
  • benefits and reserves

Social Corporate Responsibility of SMES
Green Book of the European Union
Código Olivencia, Good Practice in Companies